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Store Marketing & SEO

Paid traffic stops the day you stop paying. Search rankings, an email list and a content rhythm keep working. We fix the technical SEO Shopify gets wrong out of the box, write collection and product pages that rank for buying searches, and build the email flows that turn one order into three.

What's included

The work itself.

Shopify SEO foundations

Collection and product page titles and descriptions written for buying intent, duplicate URLs and thin pages cleaned up, image alt text, product schema so prices and reviews show in results, site speed, and a sitemap that only lists pages worth indexing.

Content that brings buyers

Buying guides, comparison pages and answers to the questions people type before they purchase. Planned from keyword data, written to convert, linked to the products they mention.

Email and SMS flows

Klaviyo or Shopify Email: welcome series, browse and cart abandonment, post-purchase, win-back and review requests. Set up once, they become the highest-margin revenue in the store.

Reviews and trust

Judge.me, Loox or Okendo installed and configured, review requests automated, and the reviews shown where they change decisions: the product page, the cart and the ads.

What you get

Deliverables.

  • Technical SEO audit fixed, not just reported
  • Optimised titles, descriptions and schema across collections and products
  • Content plan with the first pieces written and published
  • Email flows live in Klaviyo or Shopify Email with tested triggers
  • Review app installed and requests automated
  • Monthly report on organic traffic, email revenue and rankings
Questions

Before you ask.

How long before SEO shows results?
Technical fixes and product schema can move things in weeks. New rankings for competitive buying terms take three to six months. Email flows pay back in the first month, which is why we set them up first.
Do you write the content or do we?
Either. We plan it from data and can write it, or brief your team. What matters is that it targets searches people make before buying, not what the founder finds interesting.
Can you fix a store that dropped in Google after a redesign?
Often, yes. It's usually missing redirects or an app that added noindex tags. We check that first.

Send us the store link. We'll tell you what's costing you sales.

Live store or a blank Shopify trial, either is fine. You'll get a short list of what to fix first and what it would take. No pitch deck, no pressure to buy the whole package.