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Look like a real brand

Full Site Branding

Buyers decide in about three seconds whether a store is a real brand or a reseller with a template. Branding is what wins those three seconds. We build the identity, logo, palette, type, voice and imagery direction, then apply it across the store, the packaging, the emails and the ads so every touchpoint says the same thing.

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What's included

The work itself.

Identity and logo

Positioning first: who it's for and what it stands against. Then a logo system with primary, secondary and mark versions, colour palette with usage rules, typography, and a short brand voice guide so copy sounds consistent whoever writes it.

Store applied end to end

The identity built into the Shopify theme rather than pasted on: buttons, badges, announcement bars, product page layouts, icons, email templates and the checkout branding Shopify lets you control.

Assets you will actually use

Social profile and post templates, ad creative templates, email header and footer, packaging insert and shipping label artwork, favicon and app icons, all exported in the right formats.

Rebrands for live stores

For stores that have outgrown the logo they started with. New identity, applied across the store and rolled out across social and email so customers see a step up, not a stranger.

What you get

Deliverables.

  • Brand strategy summary: positioning, audience, voice
  • Logo suite in vector with usage guidance
  • Colour, typography and imagery guidelines in a brand kit PDF
  • Shopify theme styled to the identity, including checkout
  • Social, email and ad templates ready to use
  • Packaging insert and label artwork print ready
Questions

Before you ask.

I already have a logo. Can you work with it?
Yes. Often the logo is fine and the problem is everything around it: no palette rules, five fonts, inconsistent product photography. We build the system around what you have.
Do you do product photography?
We direct it. We give you a shot list and style guide and either brief your photographer or set up a phone-and-lightbox workflow that gets consistent results for small catalogues.
How is this different from store design?
Design is how the store works. Branding is how the business looks and sounds everywhere, including the store. Done together they are cheaper and more coherent than done apart.
Works with

The rest of the stack.

These compound. A store that converts makes every ad cheaper; a brand people recognise makes every email open.

Any niche

Store Design & Redesign

A Shopify store built or rebuilt to sell: clear navigation, fast pages, product pages that answer the buyer's questions before they ask.

See the service →Scale what works

Meta Ads & Management

Facebook and Instagram campaigns with pixel and Conversions API installed first, then creative and budget managed weekly.

See the service →Get traffic

Store Marketing & SEO

Collections and product pages that rank, email flows that bring people back, and a content rhythm that compounds.

See the service →

Send us the store link. We'll tell you what's costing you sales.

Live store or a blank Shopify trial, either is fine. You'll get a short list of what to fix first and what it would take. No pitch deck, no pressure to buy the whole package.

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